Whitepapers 2017-07-31T18:26:06+00:00

5 Brand Elements That Are Key to Your Quality Rating and Improvement System’s Success

A quality rating and improvement system (QRIS) succeeds only when it’s seen as valuable by all those involved in early care and education. And it can only be seen as valuable when it is valued. [...]

By | July 1st, 2016|Categories: Whitepaper|Tags: |Comments Off on 5 Brand Elements That Are Key to Your Quality Rating and Improvement System’s Success

Part 4 – Redesigning the Brand Identity for Your QRIS: Executing & Distributing Marketing Materials

Recap In Part 1 of this series, you learned the right questions to ask in developing a communications strategy to support your state’s quality rating and improvement system. In Part 2, we outlined specific guidelines [...]

By | June 29th, 2016|Categories: Whitepaper|Tags: |Comments Off on Part 4 – Redesigning the Brand Identity for Your QRIS: Executing & Distributing Marketing Materials

Part 3 – Redesigning the Brand Identity for Your QRIS: Rebranding Your QRIS (design a look)

Recap In Part 1 of this series, you learned the right questions to ask in developing a communications strategy to support your state’s quality rating and improvement system. In Part 2, we outlined specific guidelines [...]

By | June 20th, 2016|Categories: Whitepaper|Tags: |Comments Off on Part 3 – Redesigning the Brand Identity for Your QRIS: Rebranding Your QRIS (design a look)

Part 2 – Redesigning the Brand Identity for Your QRIS: Creating a Communications Strategy

Recap In Part 1 of this series, you learned the right questions to ask in developing a communications strategy to support your state’s quality rating and improvement system. In Part 2, we’ll explain how to [...]

By | June 13th, 2016|Categories: Whitepaper|Tags: |Comments Off on Part 2 – Redesigning the Brand Identity for Your QRIS: Creating a Communications Strategy

Part 1 – Redesigning the Brand Identity for Your QRIS: Asking the Right Questions

If your state is evolving the standards for its quality rating and improvement system, you also have an opportunity to reassess the way others see your QRIS—and, in the process, significantly impact its success. Revising [...]

By | June 3rd, 2016|Categories: Whitepaper|Tags: |Comments Off on Part 1 – Redesigning the Brand Identity for Your QRIS: Asking the Right Questions

Part 4 – Communicating to Parents about QRIS: Distributing Marketing Materials to Launch Campaigns

Recap In Part 1 of this series, we discussed how to create a communications framework for reaching out to parents. In Part 2 we reviewed strategy and tactics, as well as the kinds of marketing [...]

By | May 22nd, 2016|Categories: Whitepaper|Tags: |Comments Off on Part 4 – Communicating to Parents about QRIS: Distributing Marketing Materials to Launch Campaigns